Insights, tools, and straight answers for professionals building real wealth through business

Map and compass beside an architectural blueprint, representing vision and planning at The CORE
August 24, 2026
See how The CORE turns your vision into a proven plan with high-level accountability for real estate and mortgage professionals.
Rick Ruby, founder of The CORE, smiling with arms raised while speaking on stage at a live coaching
August 12, 2026
Rick Ruby breaks down the referral-based habits that built The CORE's Locker Room coaching call: phone time, buddy lunches, and 20 handwritten cards a week.
Puzzle pieces fitting together, symbolizing The CORE Training ecosystem for real estate agents and l
August 11, 2026
Discover why real estate agents and lenders join The CORE Training ecosystem for coaching, accountability, and long-term growth.
Wooden dollar sign and house symbolizing wealth and balance for loan officers and real estate agents
August 4, 2026
The CORE helps loan officers and real estate agents build wealth and balance through coaching, structure, and accountability.
Fork-in-the-road sign for The CORE's Locker Room vs. Level 1 coaching
July 31, 2026
Not sure if you need the Locker Room or Level 1 Accountability Coaching? See the signs that tell you it is time to upgrade at The CORE.
Hand stacking wooden blocks into a rising staircase, representing how The CORE builds long-term wea
July 27, 2026
Production alone does not build wealth. See how The CORE helps mortgage and real estate professionals turn income into lasting financial freedom.
Calendar with a red pushpin marking a date, symbolizing a midyear goal check for The CORE
July 24, 2026
Not at 50% of your annual goal by July? The CORE helps mortgage and real estate producers face the numbers and fix the second half.
Man wearing headset waving during a live video call for The CORE's 30-minute weekly reset
July 24, 2026
The CORE Locker Room's weekly 30-minute live sessions pair focused teaching with real Q&A, giving producers a fast reset and a reason to stay sharp.
Inside a Level 1 Accountability Session at The CORE — laptop screen with rising bar chart and upward
July 21, 2026
See what a Level 1 Accountability session covers: the Greatness Tracker, Lead Tracker, and Pay Log that turn activity into measurable progress.
'Are You Coachable Enough for CORE?' over photo of two women in conversation
July 20, 2026
Coaching only works if you're coachable. See why The CORE is built for producers who want accountability, clarity, and real change over comfort.