Coaching for professionals

Who are ready to grow with structure

The CORE helps mortgage and real estate professionals build stronger businesses through systems, accountability, and coaching rooted in real-world execution. This is not generic motivation. It is practical guidance for people who are serious about growth.

THIS IS ME AND I AM READY
25th anniversary logo for The Core Training with white and dark blue text on a light background

IMPACT MEANS SOMETHING DIFFERENT HERE

Why professionals choose coaching

Most professionals do not struggle because they lack effort. They struggle because they are trying to grow without the right systems. Coaching at The CORE is built to help you create more clarity, better execution, and a business that becomes more scalable over time.



  • More structure in your day-to-day business
  • Stronger accountability and follow-through
  • Better systems for lead flow and conversion
  • Clearer direction for team growth and scale
HELP ME BUILD MY WEALTH

Pricing

The best coaching for your business

Level ONE

$3m-$12M Producers


$750 per month 



  • Bi‑weekly small group calls
  • Off‑week 1:1 follow‑up calls
  • Greatness, Lead, and Pay Log reviews
  • Monthly Fireside Chat with Rick
  • One free Level 1 Bootcamp at HQ
  • Free CORE Locker Room access
  • Monthly open‑line coach calls
  • Coaches trained weekly by Rick
  • Target: 50–200% production growth


I NEED FOUNDATION

LEVEL TWO

$10M-$20M Producers


$2,250 per month



  • Bi‑weekly group calls
  • Off‑week 1:1 calls with top producers
  • Lead targets: 24 (REALTORS), 50 (lenders)
  • Training on warm lead generation
  • Team hiring, comp, and delegation playbooks
  • Free tuition to both Semi‑Annual Summits
  • Monthly Fireside Chats with Rick
  • Monthly finance and sales Zoom calls
  • Open‑line access to multiple coaches
  • Semester site visits with top producers
  • Dedicated Level 2 concierge
  • Path to 1–3M net, 3–10M net worth
I AM READY FOR MY BUSINESS TO EXPLODE

Premium

$10M-$20M Producers


$3,500 per month 



  • Bi‑weekly small‑group calls
  • P&L, budget, lead, and Pay Log review
  • Off‑week calls with elite producer coach
  • P&L and personal budget coaching
  • YTD vs last‑year business comparisons
  • Free tuition to both Semi‑Annual Summits
  • Six private 30‑min calls per semester
  • Semester site visits with top coaches
  • Monthly open‑line coach and team calls
  • Monthly Sales & P&L Zoom with Rick
  • Monthly Fireside Chats with Rick
  • Dedicated Level 3 concierge
  • 40–1000% growth target in 2–5 years


GRADUATE TO GREATNESS

What the core helps you build

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Predictable Business

Build repeatable systems for lead flow, follow-up, and daily execution so your business grows with more consistency and less chaos.

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Better P&L Decisions

Learn to make smarter decisions around hiring, expenses, and growth by understanding the numbers behind your business.

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Path to Real Wealth

 Move beyond chasing the next deal and start building the kind of business that creates long-term income, freedom, and wealth.

What’s included in coaching

The CORE combines proven systems, direct coaching, and practical training to help professionals execute at a higher level. The experience is designed to create momentum, not just deliver information.


  • Access to proven playbooks and frameworks
  • Coaching conversations focused on execution
  • Ongoing accountability and support
  • Training built for mortgage and real estate professionals
  • Tools that help you lead, scale, and operate with more clarity


LEARN MORE

A coaching path built for where you are now

The CORE offers coaching solutions for professionals at different stages of growth. Whether you are working to improve personal production, build a stronger team, or create a more scalable business, the right next step depends on where you are and what you are trying to build.


The best way to find the right fit is through a Strategy Call.

BOOK A STRATEGY CALL

Not ready for full coaching yet?

If you want access to The CORE tools, training, and systems in a more flexible format, the Locker Room is a strong place to start. It is designed for serious professionals who want momentum now and may step into deeper coaching later.

7 DAYS FREE!

Serious growth starts with the right system

If you are ready to build with more structure, stronger execution, and a clearer path to scale, the next step is a Strategy Call.

I AM READY TO KNOW MORE